Q: How long ago did you make the trusting leap to start your business and what was the catalyst that told you "hey, I can actually do this and do it well"? A: After feeling really unfulfilled in my ‘day job’ and the longing of branching out on my own, I just took the leap and started Creative VA 9 months ago. I knew I wanted to do something for myself but not quite clear on the what.
One thing’s for sure. Life is moving fast and with it, technology is always changing and evolving. And from time to time, you’ll need to make updates to your website to reflect that. Whether it’s your website’s user experience that demands an overhaul or Google setting new standards for website best practice, it’s inevitable that change will take place. There’s a couple of things that you may have noticed when browsing your favourite websites: Website URL’s starting with https:// (with the ‘s’ [...]
As a copywriter I honestly still get a thrill every time I see my words live on a website. But more than that, I like to know that my words are making a difference for my clients. The best feedback I get is when my clients tell me how much their customers connect with their copy or buy as a result of a really funny or engaging product description.
The beauty of the online world is its connectedness. An action is rarely an isolated event but rather it creates a ripple effect and its reach is wide. The potential then for opportunities is immense, which is really quite remarkable. And then the downside is needing to always take into account that ripple effect and its potential for things to go wrong. A page or post that has been published for a while has already been noticed by Google and [...]
It’s easy to view your website as just another marketing tool. Sure, it can definitely play a big role in generating sales but it is so much more than that. I like to view it as a book cover. Like it or not, we judge a book by its cover and the same is true when viewing a website. It’s the book cover of your business. And that’s just the beginning of its potential. In this blog series, I [...]
The company you use to host your website is important and there are many factors to look at when choosing the right one for your needs. Your website hosting company is responsible for a lot : your website speed, support if something goes wrong and saving regular backups of your website that you can easily install if needed. And if you use this company to host your business emails, add that to the list too. In 2017 I moved my [...]
I started my web design business in 2009 with a dream of creating beautiful and functional websites for small businesses. All of those confusing, cluttered and less-than-attractive websites would be mine to transform! And that’s what I focussed on. There have been a couple of siestas from time to time for Resonant Imagery but the dream has held strong. I’m pretty amazed at how far my business has come. As with all ventures, there are ups and downs, times of [...]
In my many years of designing websites for a growing number of clients, perhaps one of the most asked questions from them when they're editing their website or drafting a blog post is, "how do I resize a photo for my website?". Either they're needing to crop a photo to a set of exact dimensions or they need to reduce the file size for their website (because no one likes a super large image that takes forever to load). Website [...]